Three Ways to Make Money Online
How do people make money with their online businesses? When you start online as a freelancer, solopreneur, or side hustler, it can be overwhelming to try to decide what to offer as your products or services. We’ve learned there are three things you can offer as an online business owner, that you can sell to make money.
Option #1: Offer a mini service
A mini service is a short and quick 1:1 offer that could appeal to a larger audience which will help you gain momentum in your business and generate some quick cash flow. To develop your perfect mini offer you’ve got to ask yourself “What’s a result that you could help someone to achieve in a small session?”
Consider offering something that fits within a one-hour timeframe, and think about elevating your offer by including a workbook. It should be something that someone might need and can get a quick result from by working with you in a smaller capacity. It could be a one-hour marketing strategy session where you help clients outline their marketing plan, or a website audit to identify areas of improvement. You could also look at Virtual Assistant work like setting up project management tools like Honeybook or organizing design assets in Canva. The goal is to provide a benefit in a short amount of time, making it an appealing option for clients who need quick, actionable results.
Option #2: Digital downloads
Have you thought about creating digital downloads? ate so you can have a few Low-cost digital products like workbooks, guides or eBooks are easy for clients to download, helping you earn some passive income along the way.
For example, you might create an eBook on ‘How to Prevent Burnout as an Entrepreneur’ or a workbook on how to create a brand voice or social media content schedule. These digital products are designed to deliver specific results, making them a valuable resource for your clients. The best part is with downloadable content you can sell them repeatedly without additional production costs.
Option #3: Online Courses
Online courses are a great way to generate larger passive income, but they do require a bit more preparation. Before launching a course, you need to have a more established business, proven client results, and a solid audience. Taking the time to build the foundation means that your course will reach and hopefully resonate with more potential students.
Creating an online course does involve developing more in-depth content; there needs to be an outcome that your students can guarantee gaining from taking your course. The purpose is to take a skill you’ve developed over the years and teach others how to do it in less time, or with less of a headache. It could be ‘How to Open and Grow Your Own Beauty Business’, or ‘Take my Proven Strategies to earn your first $10k month. Once your course is ready, it can be sold to an audience eager to learn from your expertise. The key to success with online courses is to ensure they offer significant value and are well-structured, so students can achieve meaningful outcomes from their investment.
Bonus Tip: When launching anything online, having a community of loyal listeners is one of the most important parts. We have a great post on How to Build a Thriving Community Around Your Business that will help you out!
How do you pick which offer to create right now? This is the biggest question and our answer is always to go with the lowest-hanging fruit. What is the easiest thing for you to create right now using the resources you have? If you’re just getting started, an online course probably isn’t the way to go. If you found this helpful, make sure to explore our blog and follow us on Instagram.